NewDay; Payment & Credit Building Tools

Simplifying credit building, guiding users to better scores and financial products
with a personalized, motivating approach.

I work within NewDay's Direct-to-Consumer business as part of the payment squad. My projects focus on customer-facing products, ranging from handling Direct Debit flows to innovating on a new credit-building product.

Newday is a UK-based fintech company dedicated to providing responsible access to credit for a broad customer base through its diverse portfolio of products. They offer their own branded credit cards such as Aqua, Marbles, Fluid, and the digital-only Bip, alongside Buy Now Pay Later services like Newpay and other installment finance options. A significant part of their operation involves powering credit solutions and store cards for major UK retail partners.



As a product designer here, I take initiatives to define scopes with product owners and plan project roadmaps. I also align with stakeholders, craft and validate solutions through user testing, and collaborate closely with developers on design specifications to deliver the final product.